J&R My Angels
We collaborated with J&R My Angels, a passion-driven brand run by the vibrant and inspiring Rosa Linda. Known for her elegance and charm, Rosa Linda personally modeled for the brand’s photoshoots, adding a genuine and personal touch to the store. J&R My Angels offers a curated selection of stylish jeans, chic handbags, and a few premium skincare products, including soaps and dental care essentials. Our role was to create a captivating brand identity and a fully functional eCommerce website that reflects her personal style while making online shopping effortless for customers.
Our Approach
Attract motivated people through dynamic design
The website was designed to feel personal yet professional, mirroring Rosa Linda’s approachable yet fashionable personality. We built a sleek eCommerce platform with intuitive navigation, high-quality product displays, and a smooth checkout process. The design emphasized large, impactful images — many featuring Rosa Linda herself — to create a strong connection between the brand and its customers.
Our branding approach blended feminine elegance with bold confidence. The logo design captured the essence of the brand’s stylish yet personal touch, while the photography highlighted both the products and the personality behind them. Rosa Linda’s modeling added authenticity and warmth, making the brand stand out in a competitive market.
The Results
The launch of J&R My Angels’ new branding and website boosted its professional appeal and online presence. Customers now enjoy a seamless shopping experience, while the brand’s personal storytelling builds stronger customer loyalty and trust.
Balanced, brand-consistent fonts.
We used Academic M54 for headers, giving a bold, statement-making feel, and Montserrat Regular for body text to maintain readability and modern style. This pairing perfectly blends strength with sophistication, aligning with the brand’s confident yet feminine identity.
Hot pink meets fierce.
These colors convey energy, style, and elegance, capturing Rosa Linda’s bold personality. The palette is consistently applied across the website, packaging, and marketing materials to ensure a cohesive and memorable brand presence.
